Please note: this is an old article
It was published in September 2017, so the information may be out-of-date.
Greater Shepparton City Council is partnering with local communities to host business sessions that support local businesses and help them reach their utmost potential through the world of social media.
Greater Shepparton City Council Director Sustainable Development Johann Rajaratnam said “Businesses, big or small, are realising the massive benefits of social media marketing and its increasing importance in the race to stay relevant and attract new customers.”
“Long gone are the days when the secretary was the first point of contact between an organisation and the outside world. The role is being replaced by websites and social media profiles,” said Mr. Rajaratnam.
Business owners new to social media marketing might believe that a few blog posts, daily, random status updates, and a lot of “followers” and “likes” are going to grow their business. The truth is this actually takes real planning and dedication.
“Proficient online marketers know that in order to make the most of the power of social media you need to incorporate a deliberate mixture of listening to your audience, sharing your relevant message and enabling others to share your relevant message.”
With Christmas around the corner, this is a great opportunity for business owners to learn more about how they can market their business for this busy period.
Will is keen to hear from you in the lead up to the event. If you have a marketing question, digital, social or traditional email him directly WillOnSocial@gmail.com and he will answer your question at the event.
- When: Wednesday 18 October 2017
- Where: Mooroopna Education & Activity Centre, 23 Alexandra St, Mooroopna
- Cost: FREE
- Contact: Amy Jones (03) 58329467
For more information call Rohan Sali on 03 5832 9700 or rohan.sali@shepparton.vic.gov.au