Posted on 11 May 2021
Please note: this is an old article
It was published in May 2021, so the information may be out-of-date.
Instagram bio hack – If you’re struggling with how to set up your Instagram bio – here’s some tips for getting more followers, more engagement and more sales via Instagram.
- Make sure your bio picture is YOU – yes, you! Not a logo, or a dog picture – but you. Humans interact with other humans – not logos
- Make sure the words under the bio, that look like they are in BOLD are what you want to be found for. If you sell the best red jumpers in town, make sure your headline says that – Best Red Jumpers in Shepparton. Putting your business name, unless it says what you do, is not smart marketing.
- The body of the bio – give value, tell your audience what they will get from following you, what they’ll learn etc
- Have a call to action – eg/ download my freebie or shop now etc
- The link – you only get one – so make it count! (check our next week’s tip for more on that!)
For more tips, tricks and help with social media and marketing – connect with Jenn Donovan (who’s providing our tips and tricks on Facebook https://www.facebook.com/socialmediaandmarketing.au or on Instagram https://www.instagram.com/smallbusinessmadesimple/
