Please note: this is an old article
It was published in June 2017, so the information may be out-of-date.
How well do your potential and existing customers know what your business does?
Marketing Your Business is not just about having a website, a Facebook page and placing advertisements in the local paper. Marketing is a vital part of establishing and building your business brand. Effective marketing will save you time and money and help you attract and retain a loyal customer base.
Develop an effective marketing action plan to focus your effort and resources in the right areas, including market research, online activities and customer service. Learn how to measure the success of your marketing activities, so you make sure you are achieving your business goals.
YOU WILL LEARN HOW TO:
- Set marketing goals that work
- Decide which marketing options are right for your business
- Use market research and customer service to improve the way you market your business
- Put in place proven marketing processes and systems
- Develop an effective Marketing Action Plan
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